DON'T FIT IN

IN COLLABORATION WITH GLITCH AGENCY (ISRAEL), WE EXECUTED THE CREATIVE STRATEGY BY CREATING MOTION AND STILLS FOR GLOBAL USE.

Fiture is a workout mirror that lets you take part in Fiture is a gym-like fitness class experience, led by real human trainers. Fiture required a fresh and impactful approach to break through globally, rooted in creative strategy aimed at developing a disruptive and fun brand narrative.